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Case studies

Our newspaper case studies have been provided in PDF format for your use. For information, please contact Suzanne Raitt at sraitt@newspaperscanada.ca 

Videos:

AttachmentSize
Nissan - Uses Augmented Reality with Print.pdf1.59 MB
Preventable.ca - Newspaper Ad Wrap.pdf993.4 KB
City of Victoria - Print and online reach local.pdf4.78 MB
Flora pro activ - Packaged goods connecting with communities.pdf427.74 KB
Telus - Newspapers work for technology products.pdf2.3 MB
Canadian Mint - Newspapers work for government advertising.pdf486.03 KB
McDonalds - Brand Building Campaign.pdf908.05 KB
Jalna - Newspapers enhance TV.pdf431.82 KB
ING - Newspapers work for financial.pdf973.05 KB
Mitsubishi - Demonstrating the power of frequency works.pdf608.53 KB
Canadian Tire - Connecting locally.pdf638.67 KB
Discover Saint John.pdf1.26 MB
Cineplex SCENE card - Right audience, Right time.pdf1.03 MB
Subaru.pdf1.77 MB
Telus.pdf1.04 MB
Newspapers help change public perception.pdf5.19 MB
Claytons - Intergrated Inserts.pdf1.3 MB
Proving newspapers work: Online, Twitter and blogs.pdf725.2 KB
University of Manitoba - Newspaper vs. Flyer.pdf615.27 KB
Grand & Toy.pdf135.38 KB
Wind Mobile.pdf189.27 KB
Shell advertorials.pdf1.82 MB
Scotiabank - Newspapers and their Sites.pdf367.49 KB
Nova Scotia Power.pdf1.17 MB
Rogers.pdf1.28 MB
CTC targets Canadians.pdf247.75 KB
Touch of Gold - Newspapers work for Local Retail.pdf390.7 KB
Gay Lea success with newspapers & their sites.pdf1.38 MB
Corona.pdf931.54 KB
Crime Stoppers Targets Local.pdf1.05 MB
Mercedes Targeting Young Professionals.pdf274.16 KB
WWF - Targeting Adults.pdf466.76 KB
Targeting Teens and their Parents with Newspapers.pdf557.01 KB
ChapStick - Proving Frequency and Small Space Work.pdf528.08 KB
No Nuts - Proving Newspapers are Brand Building.pdf215.12 KB