Case studies

Newspaper case studies have been provided in PDF and video format for your use. 

For more information, please contact Kelly Levson at



Newspapers Work for Dealer Advertising.pdf863.54 KB
Proving Newspaper Media Works For Vehicle Advertising.pdf125.73 KB
Bosch - Targeting the Affluent and Boomers.pdf794.03 KB
Metro - Newspapers Target Local.pdf1.33 MB
Workopolis - Print Drives Digital & Social.pdf1.66 MB
IBM-Print+Digital Drives to LinkedIn.pdf1.43 MB
Kenmore Air - A Contest at Launch.pdf1.5 MB
Cruise Plus - Targeting Affluent Boomers.pdf1.43 MB
Open Wine - Print drives sales.pdf777.71 KB
Nissan - Uses Augmented Reality with Print.pdf1.59 MB - Newspaper Ad Wrap.pdf993.4 KB
City of Victoria - Print and online reach local.pdf4.78 MB
Flora pro activ - Packaged goods connecting with communities.pdf427.74 KB
Telus - Newspapers work for technology products.pdf4.75 MB
Canadian Mint - Newspapers work for government advertising.pdf486.03 KB
McDonalds - Brand Building Campaign.pdf908.05 KB
Jalna - Newspapers enhance TV.pdf431.82 KB
ING - Newspapers work for financial.pdf973.05 KB
Mitsubishi - Demonstrating the power of frequency works.pdf608.53 KB
Canadian Tire - Connecting locally.pdf638.67 KB
Discover Saint John.pdf1.26 MB
Cineplex SCENE card - Right audience, Right time.pdf1.03 MB
Subaru.pdf1.77 MB
Telus.pdf1.04 MB
Newspapers help change public perception.pdf5.19 MB
Claytons - Intergrated Inserts.pdf1.3 MB
Proving newspapers work: Online, Twitter and blogs.pdf725.2 KB
University of Manitoba - Newspaper vs. Flyer.pdf615.27 KB
Grand & Toy.pdf135.38 KB
Wind Mobile.pdf189.27 KB
Shell advertorials.pdf1.82 MB
Scotiabank - Newspapers and their Sites.pdf367.49 KB
Nova Scotia Power.pdf1.17 MB
Rogers.pdf1.28 MB
CTC targets Canadians.pdf1.08 MB
Touch of Gold - Newspapers work for Local Retail.pdf390.7 KB
Gay Lea success with newspapers & their sites.pdf1.38 MB
Corona.pdf931.54 KB
Crime Stoppers Targets Local.pdf1.05 MB
Mercedes Targeting Young Professionals.pdf274.16 KB
WWF - Targeting Adults.pdf922.3 KB
Mount Saint Vincent University - Targeting Teens and their Parents.pdf874 KB