To provide a brief overview of daily and community newspaper research, Newspapers Canada has created a number of one-page documents for download.

Canadian Newspaper Association (CNA) and Canadian Community Newspapers Association (CCNA) members can order hard copies for their sales team upon request. To order hard copies please contact Kelly Levson, Director of Research/ComBase General Manager at

Can't find what you're looking for? Click here to view our Advertising Effectiveness Fact Sheets for more newspaper research.

Connecting to Canadians with Community Newspapers1.11 MB
Community Newspaper Fact Sheet 20141.21 MB
Newspaper Creative Advertising Brief507.79 KB
Glossary of Media Terms561.78 KB