Great Ideas Awards Winners 2011

Great newspaper ideas come in all shapes and sizes and that’s what the entries proved at the 2011 Great Ideas Awards. The awards were presented on April 30, 2011 during the INK+BEYOND conference in Vancouver, BC.

View the winning entries:
Newspaper Marketing and Promotion (5 MB) »
Promotional Campaign (5 MB) »
Advertising Print (4 MB) »
Special Section (6 MB) »
Magazine (7 MB) »
Digital Innovation (3 MB) »
Complete Great Ideas Winners Book 2011 containing all entries (86 MB) »

Please note the complete winners book is a large file size - may take up to five minutes to download
 

Click the links below to view the winners in each category.


Newspaper Marketing and Promotion

Daily Newspaper - Small Market

  • 1st Red Deer Advocate: Wake Up with the Red Deer Advocate
  • 2nd Prince George Citizen: Live Free for a Year
  • 3rd Prince George Citizen: Citizen Reader Rewards Card

Daily Newspaper - Large Market

  • 1st Waterloo Region Record: Community Partner Testimonials
  • 2nd Toronto Star: Starweek Opt-In
  • 3rd The Globe and Mail: Canada: Our Time To Lead

Community Newspaper

  • 1st Bridgewater Bulletin: Smart People Read Newspapers
  • 2nd North Shore News: Spot the Joker
  • 3rd The Burnaby NOW / The New Westminster Record: ComBase Ads - True or False

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Promotional Campaign

Daily Newspaper

  • 1st Edmonton Journal: Grey Cup 2010
  • 2nd The Globe and Mail: Transformational Canadians
  • 3rd Toronto Star: Toronto Star Fresh Air Fund

Community Newspaper

  • 1st Outlook: 1st Annual Healthy Aging Fair 2010
  • 2nd The Guelph Tribune: Toy Drive Promotional Campaign
  • 3rd The Interior News: The Mz. Judged Pageant

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Advertising - Print

Daily Newspaper

  • 1st The Hamilton Spectator: Gift Guide Package
  • 2nd The Chronicle Journal: The Power Centre Audio and Video
  • 3rd The Chronicle Journal: New Arrivals

Community Newspaper - Under 12,500

  • 1st Gulf Islands Driftwood: Salt Spring Soapworks
  • 2nd Smithers Interior News: Get Your "Toys" from us

Community Newspaper - 12,500 & over

  • 1st North Shore News: Karma Hair Lounge
  • 2nd North Shore News: C.G.M. Electronics
  • 3rd Outlook: West Van Florist

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Special Section

Daily Newspaper - Small Market

  • 1st Kamloops Daily News: The Kamloops Project
  • 2nd Red Deer Advocate: Courage Remembered
  • 3rd Red Deer Advocate: Report on Central Alberta

Daily Newspaper - Large Market

  • 1st Calgary Herald: The New Mavericks: A Citizen Journalism Project
  • 2nd The Telegram: Delegate Guide
  • 3rd The Gazette: Urban Expressions

Community Newspaper

  • 1st Gulf Islands Driftwood: 50 Years of Community - 50th Anniversary Edition
  • 2nd The New Westminster Record: What Christmas Means to Me
  • 3rd North Shore News: North Shore Sport Award

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Magazine

Daily Newspaper - Small Market

  • 1st The Medicine Hat News: The Pipeline
  • 2nd Kamloops Daily News: Thompson Rivers University 40th Anniversary
  • 3rd Prince George Citizen: Gateway to the North

Daily Newspaper - Large Market

  • 1st The Vancouver Sun and The Province: 17 Days - The best guide to the games
  • 2nd Calgary Herald: HERS Magazine
  • 3rd The Chronicle Journal: The Outdoors Guide

Community Newspaper

  • 1st North Shore News: LOOK Magazine
  • 2nd Orillia Today: Fifty Years of Mariposa
  • 3rd Gulf Islands Driftwood: Gulf Islander Visitor's Guide

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Digital Innovation

Daily Newspaper

  • 1st Winnipeg Free Press: Election Night Coverage
  • 2nd The Hamilton Spectator: WagJag
  • 3rd Winnipeg Free Press: You Find It, We'll Buy It

Community Newspaper

  • 1st North Shore News: Sportsweek
  • 2nd Bridgewater Bulletin: A Day To Remember
  • 3rd Bridgewater Bulletin: Bridgewater Community Christmas

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For more information about the Great Ideas Awards please contact Phillip Roh, Project Coordinator, Newspapers Canada, at 416-923-3567, ext. 321 or email proh@newspaperscanada.ca.