Industry courses and training programs
Click the links below to learn more about our educational initiatives.
As a way to deliver cost-effective training to members across the country, Newspapers Canada schedules a webinar series from September to May each year. Most of the sessions are one hour, and they cover a variety of subjects for editorial, marketing and advertising departments.
Webinars are $25 each for members of Newspapers Canada. Non-members are welcome at $50 per webinar.
Click here for the complete list and to register.
Be sure to check out Newspapers Canada’s webinar archive, housing over 50 recorded presentations on sales, marketing, social media, editorial topics and more, available to members of Newspapers Canada for the same low rate of $25 per webinar. Non-members are welcome to purchase at $50 per webinar.
Click here for the complete list and to order.
Members of Newspapers Canada now have more training options than ever, thanks to our expanded partnership with Local Media Association (LMA). Newspapers Canada members can now sign up for LMA webinars and conferences at significantly discounted rates. This is in addition to the discounts members can already access for LMA’s Sales Certification Program.
One of LMA’s highest-ranked services is their webinar series. Last year LMA had over 45 of them and their members rated these as some of the best in the business. Many of these are “Quick Bite” webinars that are just 30 minutes. All are recorded and available to you through our archives. Be on the lookout for emails announcing new webinars. The non-member rate is $59 per webinar, but media-association partners including Newspapers Canada get a special price of $29 per webinar. The webinar listings and registration can be found at http://localmedia.org/webinars.
LMA’s enormously popular Virtual Advertising Conference featuring 12 webinars over three days is held every July. Special pricing applies to partner association members.
LMA also hosts seven innovative conferences and niche summits annually. All media-association partner members get a special discount off non-member registration fees.
Sales Training and Certification:
LMA’s Center for Professional Development offers over eight different sales programs designed to increase ad revenue. Some of these programs are the webinar-based Google AdWords Certification-Training and an online Sales Certification program. Media-association partner members get special discounts and save as much as $50 over non-member rates.
Sales Certification Program: The LMA online training program provides media salespeople with the skills and tools they need to progress from transaction-focused selling to true consultative selling. Participants will learn how to transform their sales relationships into collaborative business partnerships that produce dramatic, long-term and measurable sales results.
Courses have been designed by LMA in partnership with industry and training professionals. Suitable for both new and veteran newspaper sales personnel, these on-demand courses allow staff to learn at their own pace in the office or at home.
Newspapers Canada is now a co-sponsoring association for Inland Press Association webinars. Newspapers Canada members get a discounted rate of $15 per webinar for all upcoming webinars.
Click here or on any webinar title above for topic descriptions and to register.
Online Media Campus offers live webinars and over 120 archived webinars at a low rate of $35 each. Check out these webinars coming soon:
Click on a webinar title for the topic description and to register.
For archived webinars and certificate programs offered by Online Media Campus, click here.
Anytime online training for journalists
Choose your course and work at your own speed - some are free, others at a nominal charge: http://www.newsu.org/courses/course_list.aspx
Courses are available in design, editing, ethics, leadership, multimedia and more.