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Events

Newspapers partner with Twitter to engage readers and drive revenue

Author: 
Jessica Napier, Communications Officer, Newspapers Canada

“If content is king when it comes to news publishing, then distribution is queen and she’s wearing the pants,” says Twitter Canada’s Steve Ladurantaye.

Five TMT predictions for 2014

Author: 
Jessica Napier, Communications Officer, Newspapers Canada

Duncan Stewart, Director of TMT Resear

Award-winning columnist Christie Blatchford on the evolution of storytelling

Author: 
Sarah Seeley

Renowned Canadian columnist Christie Blatc

The Globe goes beyond clicks with the help of MOAT analytics

Author: 
Zara McAlister, Media Relations Specialist at Business Wire Canada

Cynthia Young is asked constantly to measure the number of clicks on a digital ad as a benchmark of its success.

INK+BEYOND speaker Adam Burnham shares his advice for building a successful sales model

Publishers need to give their sales team more time to sell, says Adam Burnham of Affinity Express.

Mark Challinor on the Future of Newspapers and the Rise of the Connected Device

Author: 
Zara McAlister, Media Relations Specialist at Business Wire Canada

Wherever the eyeballs go, the money g

Great Idea Award winners show off their creativity at INK+BEYOND

Author: 
Melissa Heald

From rescuing zoo animals to an annual Thanksgiving food drive, publications from across the country came together at the annual INK+BEYOND newspaper conference to share their award-winning marketi

INK+BEYOND speaker Alan Torrie discusses stress and mental health in the workplace

Author: 
Melissa Heald

When Alan Torrie was first invited to atten

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